Spied here for the first time is the new Kia Ceed SUV. Likely to be called the XCeed, Kia’s latest crossover will take on the Ford Focus Active, Volkswagen T-Roc and MINI Countryman in the ever-expanding compact SUV market, and will sit underneath the Sportage in the firm’s line-up.
We expect the XCeed crossover to be officially revealed in the middle of 2019 before a public debut at the Frankfurt Motor Show. It should be the final member of the Ceed family, following the release of the more practical Ceed Sports Wagon and a stylish ProCeed shooting brake.
When quizzed about the idea of a Ceed SUV earlier this year at the reveal of the firm’s latest family hatchback, Artur Martins, Kia’s vice president of marketing, told Auto Express: “This is something we are putting on the table. There will be no three-door with this car so that gives us the chance to have another body type of the [Ceed] car”.
Martins identified the Ceed’s market (the C-segment) as an area for potential growth for Kia. He said: “We over perform in D-segment and SUVs – we have around 7 per cent market share. We have a chance to increase volume but we have to change the recipe, we have to come with a different proposition, something more relevant”.
Now read our review of the Kia Ceed hatchback. Let us know your thoughts in the comments below…