Sunday, June 23, 2024

Porsche Macan may not go all-EV in U.S. by mid-decade after all

Porsche is rethinking a plan to ditch combustion engine Macan sales in its second-largest market.

The sports carmaker will bring an all-electric version of the compact crossover in the first half of next year.

Porsche intended to sunset the combustion engine Macan in the U.S. in 2025 or 2026. But now the company will take a wait-and-see approach to go EV-only with its best-selling model, Porsche told its U.S. retailers at a two-day meeting in the Canary Islands this week.

“They are going to review it,” a retailer at the meeting told Automotive News. “They will see how sales go in the next two years.”

Last year, the Macan accounted for a third of Porsche’s U.S. sales.

The dealer said the apprehension about going all-electric with the volume model concerns the lack of well-maintained public charging infrastructure.

“They got customer pushback,” he said. “They realized there are not enough chargers out there” to support the Macan customer base.

At the meeting, attended by Porsche Cars North America CEO Kjell Gruner, executives demurred on plans to follow the auto industry in plugging into Tesla’s Supercharger network.

“[Executives] indicated they are trying to get as many chargers as possible,” the source said. “They know it’s a problem, and they’re trying to figure out how to do this most efficiently.”

Retailers saw the electric Macan and the freshened Taycan fastback arriving next year at the event. Also displayed was the recently revealed Mission X hypercar concept, which will likely evolve into an all-electric 918 successor.

A Porsche spokesman declined to comment on the internal meeting.


This website uses cookies. By continuing to use this site, you accept our use of cookies.